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  • Exploration Tech

    Who Should Read This? Manufacturers and distributors looking for ideas how to grow their business leveraging digital commerce
    Need to Know: There are quick wins you can put in place without large investments

  • Episever Becomes Optimizely

    Need to Know: Our platform partner, Episerver, has recently rebranded to be Optimizely. Lori McDonald and Jared Hackbart react to the news.

  • RFPs are Flawed

    Who Should Read This? Organizations using request for proposal (RFPs) documents
    Need to Know: Background questions are important. Doing your due diligence is important. Asking overly complicated questions to make yourself look smart, are not important. Ask yourself, what do we really need to know about this company in order to qualify them as a vendor. And if 100 questions are necessary, can you at least give that company the opportunity to present in person (or at minimum, web meeting)? Sure, that adds additional commitments to the decision makers but this project required a detailed RFP process; that same level of detail should be applied when reviewing the responses.

  • Insite Software and Episerver: How Episerver’s Acquisition of Insite Provides a Stronger Foundation for B2B Commerce Growth

    Who Should Read This? Episerver and Insite current and prospective customers.
    Need to Know: While it is less than 2 months into the combination, the product and engineering teams are aligned and excited about the near-term and future product roadmap, with clear synergies around best-in-class digital experience, personalization, commerce and analytics. Great news for Episerver and Insite current and prospective customers!

  • Year-end Showdown: Epi vs. Magento vs. Sitecore

    Who Should Read This? Decision-makers of B2B sellers looking for the best digital commerce platform.
    Need to Know: We have created a convenient free downloadable chart summarizing my last two articles Sitecore vs Episerver: Why Episerver is the Better Choice for Your B2B Business and Magento vs Episerver for B2B Digital Commerce: Revisited.

  • Magento vs Episerver for B2B Digital Commerce: Revisited

    Who Should Read This? B2B sellers considering Magento as their digital commerce platform.
    Need to Know: For you to grow against much larger online competitors, you need to select a software platform that enables you to demonstrate that you understand your customer, their pain points, and your products and services.

  • Sitecore vs Episerver: Why Episerver is the Better Choice for Your B2B Business

    Who Should Read This? Anyone currently using Sitecore or considering Sitecore for their B2B business.
    Need to Know: We reviewed Sitecore and Episerver several years back and made the choice to partner with Episerver because we believed Episerver’s ability to support efficient upgrades along with a strong commerce and content framework and innovative personalization tools was the best fit for our customers.

  • Episerver Digital Commerce Tool Box

    Who Should Read This? B2B digital commerce professionals using, or considering using, Episerver as the digital commerce platform.
    Need to Know: To help you learn more about the Epi platform, here are our top twelve Epi digital commerce resources, a.k.a. the Brilliance Episerver Digital Commerce Toolbox.

  • B2B Digital Commerce Tool Kit

    Who Should Read This? B2B digital commerce professionals looking for strategy and planning resources.
    Need to Know: To make it even easier for you to obtain our top ten most popular downloads, we have combined them all into a handy B2B Digital Commerce Toolkit.

  • THAT Conference Notes: Frontend Security, Object Mapping, S’mores, and So Much More!

    Who Should Read This? Developers wanting to learn more about Object-Oriented UX and front-end security (Xss)
    Need to Know: THAT Conference is a tech conference for developers, rooted in community, exploring the internet of things, and all technologies used for mobile, web & cloud.

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    229 E Wisconsin Ave Suite 300
    Milwaukee, WI 53202
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Friday, April 9th, 2021 11:15 AM - 11:45 AM CDT

Lori McDonald, Jared Hackbart