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Jun
03
2009

How to Get 10,000 Products on Your eCommerce Site

Posted by Lori McDonald

One common dilemma that we have seen companies struggle with is how to get a large number of products setup on their eCommerce site. For companies who are just starting an online store, this endeavor can set back the entire project by months. In the interest of helping businesses get their e-commerce site launched and having online sales coming in sooner, I offer these suggestions for getting products listed quickly on your e-commerce site. [Read More...]

Tags: content strategy product strategy
Categories: categorye-Commerce categorye-Commerce Marketing



Apr
13
2009

eCommerce Content Tip #3: Use Product Reviews Effectively

Posted by Lori McDonald

Product reviews can assist an ecommerce site in building credibility, increasing customer confidence, and providing valuable information for the development of product descriptions. [Read More...]

Tags: content stragety product reviews
Categories: categorye-Commerce categorye-Commerce Marketing



Apr
06
2009

eCommerce Content Tip #2: Use Your Statistics

Posted by Lori McDonald

In addition to tracking KPIs for evaluating your website, you should also be using your statistics to decide on what future content to develop. [Read More...]

Tags: analytics content strategy
Categories: categorye-Commerce categorye-Commerce Marketing



Apr
02
2009

eCommerce Key Performance Indicators (KPIs)

Posted by Lori McDonald

Learn the key metrics you should be using to evaluate your ecommerce site. [Read More...]

Tags: analytics metrics ROI
Categories: categorye-Commerce categorye-Commerce Marketing



Mar
30
2009

eCommerce Content Tip #1: Discover the Keywords People Use to Search for Your Product

Posted by Lori McDonald

What does your target market search on when they are looking for your product? Do you know? [Read More...]

Tags: content strategy keywords SEO
Categories: categorye-Commerce categorye-Commerce Marketing


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