Business Websites blog

How to Achieve a Better Website ROI

lori@brillianceweb.com — Fri, 05 Jun 2009 02:31:00 GMT

Would you be surprised to know that most business owners don’t know how to measure the return on investment (ROI) they get from their website? Discover the five steps you can use to calculate and improve your website ROI.
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How to Get 10,000 Products on Your E-commerce Site

lori@brillianceweb.com — Thu, 04 Jun 2009 02:31:00 GMT

One common dilemma that we have seen companies struggle with is how to get a large number of products setup on their e-commerce site. For companies who are just starting an online store, this endeavor can set back the entire project by months. In the interest of helping businesses get their e-commerce site launched and having online sales coming in sooner, I offer these suggestions for getting products listed quickly on your e-commerce site. More...

ECommerce Content Tip #3: Use Product Reviews Effectively

lori@brillianceweb.com — Mon, 13 Apr 2009 18:16:00 GMT

Product reviews can assist an ecommerce site in building credibility, increasing customer confidence, and providing valuable information for the development of product descriptions.
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ECommerce Content Tip #2: Use Your Statistics

lori@brillianceweb.com — Mon, 06 Apr 2009 17:13:00 GMT

In addition to tracking KPIs for evaluating your website, you should also be using your statistics to decide on what future content to develop. More...

Ecommerce Key Performance Indicators (KPIs)

lori@brillianceweb.com — Thu, 02 Apr 2009 18:33:00 GMT

Learn the key metrics you should be using to evaluate your ecommerce site.
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ECommerce Content Tip #1: Discover the Keywords People Use to Search for Your Product

lori@brillianceweb.com — Mon, 30 Mar 2009 16:18:00 GMT

What does your target market search on when they are looking for your product? Do you know?

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Creating Content that Will Improve Your Ecommerce Store Traffic

lori@brillianceweb.com — Fri, 27 Mar 2009 15:29:00 GMT

Lately I’ve talked to several different e-commerce store owners who are struggling with how to get more traffic to their site. When considering getting more traffic for your store – there are three key things to consider. More...

We are now on Twitter

lori@brillianceweb.com — Wed, 25 Mar 2009 15:34:00 GMT

You can find our company on Twitter at http://twitter.com/brillweb and you can find me on Twitter at http://twitter.com/lorimcd

We invite you to follow us and join the conversation!

Google Ads - Providing a Better ROI for Advertisers

lori@brillianceweb.com — Mon, 21 Apr 2008 19:35:00 GMT

On Thursday, April 17th, Google released their earnings report which reported a 42 percent increase in revenue. This above-expectations report was partly attributed to a better ad formula for their online advertising.More...

Beware of Domain Name Thieves

lori@brillianceweb.com — Sat, 05 Apr 2008 15:54:00 GMT

Unfortunately scams on the internet are all too common. Don't be caught by this scam intended to get you to register your domain name through a new vendor. More...