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Aug
08
2017

Women Leading the Way in Business, Including Ours

Posted by Angela
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When we think of powerful, influential, positive role model women in our lives, we often think of our mothers, grandmothers, aunts, and/or teachers. They feed us, nurture us, teach us, and lead us, among many things. When a woman in a developing country is able to generate income or have more control of household spending, she is likely to support her family, through education and healthcare for her children, as well as her community, making an impact beyond just herself. When a woman runs a business, the same effect can be seen. Many of the characteristics of these positive role model women blend into the way women do business and lead organizations. While women-owned businesses and women-led organizations in the U.S. are still in the minority, the relational impact of their leadership is growing. It’s all about connections for many women business-owners. [Read More...]

Tags: leadership women in leadership women-owned business



Jun
28
2017

Key Considerations For Importing Data To Your eCommerce Platform

Posted by David
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Data is a huge part of good eCommerce. Detailed and accurate data gives you the ability to create a better, more streamlined user experience. It can allow you to personalize a customer’s information and recommendations, which can increase their sense of trust and even generate more revenue. However, when you make a change to your eCommerce platform, it can be complicated, and therefore expensive, to import all your data. [Read More...]

Categories: categoryDevelopment categorye-Commerce categorySolution Design



Jun
07
2017

B2B and B2C Ecommerce Site Review – Aleias.com

Posted by Lori McDonald
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On a recent webinar, I shared feedback on 3 eCommerce websites, giving them suggestions for ways to drive more revenue through their site. At Brilliance, we focus on helping companies optimize and improve the effectiveness of their online web presence. By seeing what others are doing (or not doing) you can get ideas on how to drive more revenue through your eCommerce site. In this article, I am reviewing Aleias.com, one of the companies who volunteered to have their site reviewed. If you find this example helpful, check out the other site reviews on the webinar here. [Read More...]

Tags: B2B B2C eCommerce
Categories: categoryB2B (Business-to-Business) categorye-Commerce



May
24
2017

Webinar Recording: Optimizing Your B2B eCommerce Site For More Revenue

Posted by Lori McDonald
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If you could grow your online sales by 20%, what would that mean for your business? Find out the answer in this recording of our May 23, 2017, webinar where we will review 3 eCommerce websites that have volunteered to get feedback on changes that drive revenue for their eCommerce site. [Read More...]

Categories: categoryB2B (Business-to-Business) categorye-Commerce



May
16
2017

What It Really Takes To Grow Your eCommerce Revenue

Posted by Jared
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The future of manufacturing and B2B products is going online, and I’ve seen the impact a well-designed eCommerce site can have on a business. It can bring in more customers, streamline the sales and fulfillment process, and increase revenue.  Once companies see the results, they often come back to invest even more in their online systems. They understand the benefits and can see the value for their business in the long run. Unfortunately, too many businesses stop short of the initial [Read More...]

Categories: categoryB2B (Business-to-Business) categorye-Commerce


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