We all know this is true. You know the site I am talking about -
the one that says "Our Latest News" but had a date of
December 1999? Does this information seem reliable at all? No. In
the age of 24 hour news channels, visitors expect and desire frequently
updated information on your site.
Here are three options you have to keep your site up-to-date:
- Ask Your Web Designer to Make Changes Frequently
How well this works depends on your designer. We have heard
stories of customers that work with other designers and have to
wait months for a simple spelling change. Brilliance Web Design
commits to making text and photo changes in a 3-5 business day
turnaround (most of the time it is even faster). Also, to allow
our clients to have the flexibility to update their site frequently
we offer 2 hours of updates per month included with our "Plus"
hosting packages.
Remember that you can make updates even easier for your web designer
if you send them text in a Word file or email the pictures as
attachments.
- Edit Your Own Site
Some businesses choose to keep their site up-to-date by using
editing tools like Microsoft FrontPage. This can work effectively
if you have a good understanding of HTML. However, typically the
character of your business, creativeness of your staff, and professional
look of your site is compromised. It is also easy to create errors
on your site and broken links if you do not have a good understanding
of HTML and your editing tool. Most businesses who choose this
option forget to check for errors.
- DotNetNuke - Save Time and Save Money
DotNetNuke is one solution for businesses that desire to update
their information on their own but do not want to risk placing
errors on their site. DotNetNuke is completely customizable to any project. It uses a pre-defined
code template that Brilliance Business Solutions will setup and only allows
clients to change the text and photos they want to update. The
code is protected and clients have complete flexibility to change
the information whenever they desire. Best of all, Brilliance Business Solutions clients only pay for a one-time setup fee with DotNetNuke
(the setup fee differs depending on the project) and then all
of the changes they make cost nothing.
Take a look at what areas of your site need updating and contact
your web designer with some new text or photos. Call Lori at 414-425-4069
or
lori@brillianceweb.com
to discuss how DotNetNuke will be beneficial for your site.